Texas Farmers Union Launches "Keep Cool Campaign" - Campaign Culminates in Washington, D.C.

Waco, TX (August 27, 2003) - Texas Farmers Union has focused its efforts this summer on "Keeping Cool". However it's not the 100-degree temperatures keeping the family farm organization hot under the collar, but the recent attacks on mandatory country-of-origin labeling (COOL).

During the August congressional recess, Farmers Union launched a (letter-writing and educational campaign, on COOL), with the goal of urging Congress to "keep COOL by protecting the integrity of the mandatory country-of-origin food labeling law passed in the 2002 farm bill," said Texas Farmers Union (TFU) President Wes Sims.

"Farmers Union has long supported mandatory country-of-origin labeling of agricultural commodities and products as a way to provide consumers with the knowledge to make more informed choices about the products they purchase and to serve as a beneficial marketing tool for U.S. Producers," said Sims.

Farmers Union will turn up the heat September 7-10, when about 200 farmers and ranchers are expected to carry their COOL message to Washington, D.C., including several from Texas.

Texas Farmers Union, P.O. Box 738, Sweetwater, Tx 79556